Christmas in the City of Hafnarfjörður
This year, father and daughter Guðrún María and Guðmundur Bjarni Harðarson are even falling asleep in their soup bowls side by side at the Christmas table. Together, they have planned and managed the expansion of the Fjarðar shopping centre with the company's good people. The building will also feature 18 hotel apartments and 31 luxury flats in this heart of Hafnarfjörður. This article appeared in the Hafnarfjörður Christmas Supplement.
„We can't wait to see the new library open on the second floor of the building,“ says Gudmundur Bjarni. A number of shops will be in the new Firði, including Gina Tricot, Lindex, A4, Kona, Skóhöllin, a health and beauty shop, Augastaður, Leikfangaland and a menswear shop. There will also be a gourmet food shop in Firði.
„It will be cosy to come into Fjörður in the run-up to Christmas,“ says Guðrún María. The father and daughter have been working together for the last three years on the development. „I'm the one with the plan and Dad has the ideas. We're a perfect team. I'm the one who keeps him grounded,“ she says, laughing. He looks up.
„I do the practical work and she tells me what's realistic,“ says Gudmundur. „We work particularly well together.“ Gudmundur says the shopping centre will then be the only one in the country connected to a shopping street, Strandgatan, where there are a number of other shops.
„Yes, we look forward to welcoming the people of Hafnarfjörður.“ Guðrún María continues: „The atmosphere will be relaxed. It will be a pleasant place to come and a meeting point for the town's residents, who will be able to spend the whole day here.“
But can the two separate work and family life? They laugh. „We go out to eat with my mum and sister and my dad and I talk about work. They don't like it,“ she says.
„The work is a shared passion. I'm not into Crossfit or horses, I'm into the work, and it means even more working with my dad,“ says Guðrún, and he agrees. But what when there's nothing left to do? „Then we'll find a new project,“ says Guðmundur, smiling.

Caption: Guðrún María and Guðmundur have spent the last few years developing Fjarðar. The pair work exceptionally well together.
Hafnarfjörður's Christmas Magazine 2025 – online edition:
Luxury in the beautiful fjord
Níu fjörður is not just a shopping centre. On the upper floors of the building facing Strandgata, there are 18 magnificent hotel apartments. A variety of luxury apartments are also available on the 2nd to 7th floors, which are already on sale. There are 31 of them.
